Cookie banners are a key component of website compliance, yet many organizations struggle to implement them correctly. Most Consent Management Platforms (CMPs) help configure banners and capture consent, but they fail to ensure ongoing compliance. As marketing teams add third-party integrations and developers bundle scripts, consent settings can become outdated or misconfigured, exposing organizations to compliance risks.
In fact, 75% of the top visited websites in the US and Europe have compliance issues due to evolving website configurations, unmonitored tag management, and overlooked third-party data flows. Furthermore, regulatory bodies, like the ICO, are now scaling compliance audits by leveraging the automated website compliance monitoring approach.
Join us for an exclusive conversation with Rob Priore, Senior Manager for Privacy and Compliance Technology at ZoomInfo, and Vaibhav Antil, CEO & Co-founder of Privado.ai. Together they will uncover the gaps in cookie banner compliance and explore technology-driven solutions for ensuring continuous compliance.
