
Understand why CIPA lawsuits are rising and how to minimize privacy risk on your website.
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PDP Act or Personal Data Protection Act is India's first comprehensive data protection act that ensures privacy & security of Indian citizens' personal data when used by a business. The Act also establishes a regulator where consumers can make a complaint against any business processing their data & can put huge fines on businesses upto 15 Crore or 4% of their global turnover. PDP Act applies to businesses processing personal data right from a grocery chain running a loyalty program to an e-commerce company.
In 2017, the Supreme Court in the landmark Puttaswamy judgement guaranteed Right to Privacy as a fundamental constitutional right & PDP Act is the legal framework to protect the fundamental right.
After this judgment, the Government of India constituted a committee under judge Sri Krishna to formulate a data protection bill for India. The committee did public consultation in multiple cities and met businesses, and invited comments. In 2018, Sri Krishna committee published a white paper on data protection.
Section 2 of the PDP Act defines the applicability of the Act to both Indian & International companies based on the following criteria;
Location:
Targeting:
Example:


Data Fiduciary: Anyone who decides the purpose of data processing, Examples include, E-Commerce companies, Media Websites, Schools, Hospitals, Banks, Insurance Companies
Data Processor: Anyone who processes data on behalf or instructions of data fiduciary. Examples include SaaS applications, Technology Consultants, Audit Firms.
Data Principal: Individual whose data is processed. Examples include customer, employee, applicants.
Data Processing:
Include:
Critical Personal Data: Categories of data which require most protection as defined by the PDP Act
Data Protection Officer(DPO): An employee designated to ensure compliance with the PDP Act and provide guidance to the data fiduciary and processor
The first thing to remember is that the PDP Act applies to all natural persons whose data you are processing, some common examples of Data Principals are:
The second thing to remember is that definition of personal data is quite wide in the PDP Act, follow the steps below to see if you are processing personal data:
Can you identify a data principal Directly via emails, name, aadhar number Indirectly via unique identifiers of your system, employee id, applicant id If Yes, all data that you can relate to the above data principal is personal data
Example
Some common personal data that you might be using are:
User Profile Data: Name, Emails, Unique Identifiers, Phone Number, Address, Date of Birth, Age
Government Identifiers: Aadhar Card, PAN Number
Contact Information: Phone Number, Email Address
Browsing Information: Clicks, Video Recordings, Time spent
Financial Information: Bank Account Numbers, VPA Address, Credit or Debit Card Details, Wallet Tokens
Transaction Information: Product Purchased, Order History
User-Generated Content: Comments, Feedback, Support Chat, Support Phone recordings
Find out what data you are processing:
A good starting point for PDP Compliance is by data mapping. Data Mapping is a process where you answer these questions about your organization:
Why do I process data: Start by defining your business's key processing activities where personal data is processed to achieve a business goal or purpose. Your processing activity should have these details:
What data do I process: Once you have the processing activity, link the data you are processing to achieve the purpose.
Where do I process data: Link systems or applications where you are processing the data. You should also know the locations of these systems in order to determine any cross-border data transfers.
Some examples are:
Choose the appropriate legal basis based on which you are processing the data:
Apply Security Measures: Once you have determined the systems or applications that are processing data ensure you have put in security measures to protect the data from unauthorized access or breaches.
Update your privacy notices: It's mandatory for you to inform the users at the time of collection of what data you are collecting and purposes of use with other information. Ensure your privacy notices at all data collection points, be it online or offline for customers or employees are updated and fulfil Section 7 requirements.
Ensure Privacy By Design: Compliance with the PDP Act is not a one time exercise, as your companies make changes to existing data processes or introduce new ways of processing data you have to ensure that an individual's privacy is taken into account right from the start. Create policies & procedures to ensure you achieve Privacy By Design.
Process for answering Rights requests by individuals: PDP Act gives individuals the right to access, port, correct & delete their personal data. Once you get a request, you have to honour the same within a specified time period.
Breach Management Process: In case there is a breach of personal data, you need to report to the regulator in a short period of time. Globally these breach requirements are 72 hours, and Indian regulators might follow suit.
Appoint a Grievance Officer: You should have a method for individuals to submit complaints against your company and a grievance officer appointed to ensure they are resolved within 30 days. In case you do not resolve the complaint within 30 days or individual is not satisfied with the response, they can approach and file a complaint with the regulator.
Under the PDP Act, individuals are the primary owners of the data and hence have controls over their data by the following rights:
Consumers can seek compensation for harms caused by companies by making a complaint to the Adjudicating Officer. In case multiple consumers have been harmed, they can file a joint complaint with the Adjudicating Officer.
It's a good idea to have one person or team responsible for PDP Compliance. A person who is familiar with the law and understands technology will be perfect. Here are some recommendations:
Data Mapping should be the first step of your PDP Compliance. It will give you a birds eye's view on the use of personal data by your company and the compliance obligations. Join call with our compliance expert to evaluate your PDP Act compliance readiness.