Web Privacy

Automate privacy compliance for websites

Scan the code of your website or web app to discover data flows to third-party trackers and pixels. Test cookie consent on every website. Ensure continuous privacy compliance.

Notification showing a developer pushes website update and Privado scans detects sensitive data collection, followed by Issue-212 created and sent to Jira with tasks to alert developer, resolve risk, and confirm with privacy team.
Notification showing a developer pushes website update and Privado scans detects sensitive data collection, followed by Issue-212 created and sent to Jira with tasks to alert developer, resolve risk, and confirm with privacy team.
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Identify all personal data and 3rd parties
Detect sensitive data leaks to pixels
Ensure websites always honor consent

Privacy controls designed for web

Dynamic Data Maps
Auto-Risk Discovery
Consent Monitoring
Smart Assessments
Integrations
Recent Enforcement
Dynamic Data Maps

Monitor data flows from the web to 3rd parties

Identify and classify all personal data elements processed by websites and web apps. Discover all third parties integrated via trackers, pixels, tag managers, customer data platforms, APIs, etc. Track flow of each data element to any third party in real-time.

Explore Dynamic Data Maps
Diagram showing IP Address divided into Sharing (Meta, AppsFlyer, Datadog), Storage (Hotjar), and Logs (2 in console.log).
Auto-Risk Discovery

Implement continuous pixel and tracker governance

Programmatically audit websites and web apps for compliance with your privacy policies. Scan the underlying code to detect new data, third parties, and risks after each website update. Prevent data sharing risks by triggering reviews before unapproved third parties or data flows go live.

Explore Auto-Risk Discovery
Issue 19 flagged for precise location shared to TikTok, with policy on restricting sensitive location data sharing and suggested code fix to stop sharing precise coordinates.
Consent Monitoring

Audit cookie banners to ensure compliance

Regularly scan websites to ensure CMPs properly collect and act on consent by location. Run 30+ checks for GDPR, CPRA/CCPA, GPC, IAB’s TCF, PIPL, and PIPEDA compliance by country and identify the exact line of code violating regulations.

Explore Consent Monitoring
Webstore consent checks interface showing a UK region selector and three consent test results with status indicators and a cookie consent banner on a webpage mockup.
Smart Assessments

Autopopulate assessments with real-time data

Efficiently create RoPAs, PIAs, & DPIAs pre-filled with how personal data is collected, used, shared, and stored. Minimize input needed from developers. Automatically update assessments after each code scan instead of relying on outdated manual assessments.

Explore Smart Assessments
RoPA report for webstore showing automated processing details including purposes like user payments and advertising, data elements such as user name and email, data categories like account and financial data, data processors Google Firebase, SendGrid, Stripe, and role as processor, with a purple download button.
Integrations

Sync to OneTrust and other privacy tools

Centrally manage data maps and assessments in Privado or other privacy tools like OneTrust or TrustArc. Autopopulate and auto-update data maps, assessments, and risks in other tools with accurate, up-to-date information from Privado. Save your teams months of manual data mapping and assessments

Diagram showing integrations connecting a coding icon to TrustArc, onetrust, and Your API.
Recent Enforcement

Prevent fines as privacy enforcement increases

Privacy fines from the FTC, California AG, and GDPR regulators have recently ramped up. The FTC in particular has dramatically increased scrutiny for sensitive data sharing to trackers like the Meta pixel.

See recent FTC fines
Table listing webstore risks by law with alerts: General Data Protection Regulation 3, California Consumer Privacy Act 4, My Health My Data 1, Federal Trade Commission 2.

“Privado is the only solution I know of that can reliably determine whether your website is aligned to privacy requirements.”

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Rob Priore
Senior Manager, Privacy and Compliance Technology

"Privado gives our privacy team full visibility into personal data flows to 3rd parties, verifies cookie compliance, and strengthens tie between legal & engineering teams."

Smiling woman with dark hair tied back, wearing glasses, a white blazer, and a black top.
Eugenia Lipski
Data Protection Officer at JobCloud
RESOURCES

Learn more about Privacy for Websites

Text 'The definitive guide to digital tracking governance' with a flowchart showing 'Personal Data' linked to Google, Meta, LinkedIn, and TikTok logos.

The definitive guide to digital tracking governance

Prevent non-compliant data sharing to marketing partners

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Webinars

Check out our upcoming and on-demand webinars

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How Privado continuously monitors consent

Scan websites and apps to eliminate risks

Get started

Onboard Privado in just 2-4 weeks