EBOOK

Web Privacy Governance Guide for the US

Learn the top privacy risks causing enforcement and every check needed to ensure websites are compliant
By submitting this form, you confirm that you have read and understood Privado’s Privacy Policy.
Thank You. Please check your email for your download. While you’re here, feel free to check other resources.
Oops! Something went wrong while submitting the form.

What’s in the guide

  • What’s causing enforcement: See the top web privacy risks
  • What checks are needed to prevent enforcement and litigation: Get the complete web privacy auditing checklist
  • How Privado AI continuously audits websites to ensure compliance

Websites are the greatest source of privacy risk for companies in the US right now, and teams lack tools to audit websites for privacy compliance. Many companies have a CMP to set up consent banners and limit data flows, but CMPs are not designed to verify compliance or identify potential violations. 

Since 2025, the total number of CCPA fines has quadrupled, and over 80% of fines were due to non-compliant websites. Since 2023, the number of annual CIPA and VPPA lawsuits has gone from hundreds to thousands, and the primary culprit is websites. We expect these numbers to increase as our research shows 76% of US websites are not privacy compliant.

Non-compliant websites leave companies exposed because they’re both the most visible privacy surface area for regulators and users, and they’re the point at which most personal data is shared. When websites trigger a privacy investigation, that’s when an entire company’s privacy program is exposed: contracts, DSARs, assessments, etc. 

More Resources

G2 badge recognizing the software as a high performer in the privacy category.

G2 Creates Category for Website Privacy Auditing Tools as Adoption Spreads

In October of 2025, G2 created a new software category – Website Privacy Auditing Tools – to account for the recent evolution in privacy software.

Introducing Cookie Agent: Flag all miscategorized cookies with real-time research

Introducing the cookie agent: Flag all miscategorized cookies with real-time research to prevent privacy violations on websites

CCPA Compliance Playbook for 2026: Proving consent enforced, not just consent collected

The ultimate playbook to prevent CCPA enforcement actions against your organization. Learn how to build a scalable governance program to audit websites and apps and generate evidence for regulators.

Get started